Creating iOS apps begins with clarity about the audience, the app's purpose, and the primary problem to address in the initial release. A thorough discovery phase guides MVP scope, selects an appropriate architecture, and trims features that seem impressive on paper but fail to enhance actual use.

After the basics are in place, attention moves to how the interface behaves, its speed, and stability across various iPhone models and iOS updates. Uniform navigation, robust state handling, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling post-Launch on the App Store.